Get your
free Instacart
Sales Audit
Maximize your Instacart sales potential
Instacart delivers incremental sales for CPG brands.
We take a full-funnel approach when managing your Instacart account. From operations, to creative, to advertising, we are a force multiplier that drives efficiencies and growth.
We’re here to manage Instacart Ads end-to-end:
Ad type & placement
Assortment strategy
Keyword strategy
Campaign build & management
Pacing and bid optimization
get your free instacart sales audit
Here’s How We Work
Riverboat works with natural CPG food brands and adapts our marketplace sales approach specifically to your products and category. We partner with your team to get your products optimally placed, discovered, and sold across Instacart.
Refresh
We start all engagements with an audit to assess the current state of your account, product set, and competitors. From improving margins to translating your assets into beautiful product listings, our initial steps are to set you up to grow sales and sustain your growth.
Grow
Once your product pages are retail ready, Riverboat moves into growth mode. We manage your advertising, marketing, and merchandising.
Optimize
Now that your brand is seeing growth, we focus on ways to make it even better. Whether that’s improving advertising efficiency, going international, or bug fixing, we will turn every stone to improve your marketplace presence.
Riverboat: An E-Commerce Agency
instacart ADVERTISING
Instacart runs on search. We can leverage the insights found on other marketplaces to grow your retail sales and brand.
OPERATIONS
Your listing setup is a good time to remember that Instacart shoppers browse almost exclusively on mobile.
brand management
In the e-commerce omnichannel your loyal customers should recognize you wherever they shop.
OMNICHANNEL STRATEGY
Instacart revenue won’t get its own line item, but within the modern landscape, these grocery sales are driven by digital shoppers.
“Mike is extremely knowledgeable when it comes to how your brand should be presented on Amazon, what catches the attention of consumers and how to be sure they purchase our brand’s products instead of one-off sellers. For the first time ever, our Amazon business is running smoothly thanks to Riverboat!”
Brand HIghlight
Ritter Sport
As Instacart has become more of a “pay to play” platform with sponsored results taking the first 4-8 positions, we have worked with Ritter Sport to defend branded terms, win category and convert competitive searches, growing New To Brand and maintaining a ROAS of less than 3.